Explainer Video – Why Knovel

I was contracted by Knovel to create this animated explainer video targeted at engineers and engineering managers to explain why they should use the Knovel web application. Knovel is a web-based application integrating technical information with analytical and search tools to drive innovation and deliver answers engineers can trust. Knovel users include thousands of engineers [...]

Viewer Abandonment Rates for Video Infographics

The length of an animated infographic video is a common point of discussion when talking with clients and prospective clients about creating a custom video explanation. Some ask for advice about how long the video should be, others already have a specific duration in mind (and often that duration is unrealistic given the amount of [...]

Infographics and Data Visualization

This past weekend brought the conclusion of a six-week Massive Open Online Course (MOOC) about infographics and data visualization through the Knight Center for Journalism in the Americas, taught by Alberto Cairo, University of Miami journalism professor and author of The Functional Art: An Introduction to Information Graphics and Visualization. I’ve been a fan of [...]

Learn to Sketch Better with the Sketchnote Handbook

Continuing the self-improvement theme of the last post, Mike Rohde’s book the Sketchnote Handbook is launching. Sketching and visual notes are a valuable skill to have, whether you need to sketch out visual concepts to share with a client, create storyboards, or take visual notes at meetings and conferences. Recent research has shown that even [...]

Learn to Explain Better with the Art of Explanation

I’m a longtime fan of Common Craft, the people who, in my opinion, put explanation videos on the map. Nobody explains concepts better than Lee and Sachi Lefever and now they’ve come out with a book to teach all of us how to be better explainers – The Art of Explanation. I’m going through me [...]

Animated Infographic Video Explanation Process

Animated Video Explanation Process Flow

Animated explanation videos have become one of the best ways to explain a business, product, concept or cause to an audience quickly. Done well, an animated video will keep the audience engaged, even entertained while explaining, educating and informing visually, much better than plain text can do. A lot of businesses are beginning to realize [...]