I’ve been intrigued with online explanatory videos since attending a workshop at VizThink ’08 presented by Lee and Sachi Lefever of Common Craft. Soon thereafter, I stumbled upon an explanatory infographic video created by Xplane, a prominent leader in visual thinking. Their video, “Did You Know 4.0” hooked me on the educational potential of using simple animated graphics and pictograms to explain concepts and trends. Since then, I’ve collected examples of infographic videos in various ways, until finally deciding to create a dedicated website to curate them, VideoInfographics.com.
Infographics have the potential to engage and visually communicate in a way that normal text can’t. The latest development in visual communication leverages the power and engagement potential of online video with animated infographics using motion graphics software and techniques.
Animated infographic videos are especially well-suited for explaining concepts, ideas, technologies, and issues that are vague or esoteric. Explanatory infographics videos are emerging as a powerful communication format for businesses and organizations.
Along with WordPress consulting and training, my main focus for Digital Splash Media in the future is creating, curating, editing and marketing infographic videos that explain, inform, or educate. One key component of that, curating, is the purpose of VideoInfographics.com.
So, if you’re a fan of video infographics or find them intriguing, check it out. You can also follow on Twitter by following @infographicvid.