Came across a reference to the book, Visual Communication: Images with Messages by Paul Martin Lester. Looks pretty good, but at over $100 for a new edition, I won’t be ordering that very soon. However, I also came across Lester’s course notes. He’s a professor in the Department of Communication at Cal State Fullerton. He’s got 18 separate sections of topics you can click on, each with dozens of slides, some with well over a hundred. Topics range from how we sense and see, light, the eye, visual theories, visual persuasion, typography, graphic design, information graphics and many more. I haven’t had a chance to get through them all yet and most of them obviously need additional explanation as they are essential PowerPoint presentations, but there’s still some good information in there and sources for further surfing, particularly for a noob like myself. I particularly liked seeing references to the history of graphic design and information graphics in each of those sections.
- The Kings’ Challenge & Sacramento’s Autonomous Transportation Open Standards Lab
- California Nut Exports: Where do they go?
- Mapping the 1 Million Cups Sacramento Community Landscape with Kumu
- Sacramento Ranks #4 in US on Numbeo Quality of Life Index 2017
- Visualizing Multiple Variables across Multiple Dimensions with Parallel Coordinates
I worked with Jeff to create a video that explains why engineers use Knovel. Jeff had a process in place to keep the project on track and within our budget. He was responsive to feedback, easy to work with and available as needed. This is the first animated video we created, and it all started with a script and a skimpy storyboard. Jeff transformed our words and idea into a great promotional video.
Amy Burnis, Marketing Communications Director at Knovel Corporation
The FinalCheck video has been a real success for us. It explains a complicated process in a simple way, and has helped our sales effort and built awareness with a much bigger audience than expected. Jeff is great to work with - he really took time to understand what we needed to communicate, and got the work done on time and within budget.
Debora Gray, Director of Marketing Typenex Medical
The video turned out great and I think will help with several of our marketing projects; thanks so much for nailing it!
Laura Prusik, Associate Marketing Manager at Typenex Medical
I’m indebted to Jeff Bennett, founder of Digital Splash Media, for the great talent and incredible professionalism he brought to this project. Jeff was a fantastic partner and co-creator of an animated video we built together entitled "What is Digital Health?"
The overwhelming response to the video was positive (from viewers around the globe) and that it spoke clearly to a complicated subject. Strong indication of how well the video turned out is that it received more than 3,000 views within just two weeks.
Jeff has been a pleasure to work with, very responsive and proactive, and I highly recommend his services.
Paul Sonnier, Founder Digital Health Group on LInkedIn
Jeff, It was such a pleasure working with you on both of the videos! I felt very confident throughout the process that you were going to deliver an extremely useful and professional product for us and I couldn't be happier with the result. We are excited to begin sharing with everyone and we have already recommended you to some of our colleagues who have asked for animation video production!
Thanks so much for all your hard work on this and I look forward to working with you for any future animation needs!
Lauren Panetta, Director of Marketing, MD Revolution
Jeff – you were an absolute delight to work with – incredibly creative, patient with us and our script edits and extraordinarily fast with our Consumer Electronics Show deadline in mind! We very much look forward to working with you again and to actively referring you to others at every opportunity!
I use the videos literally every day in our new business efforts and they are so helpful in not only creating a sense of professionalism but in making a complex business case and product clear.
Thank you Jeff! Looking forward to working with you again!
Camille Saltman, Chief Business Officer, MD Revolution